Navigating the Crisis – A Survival Checklist For Your Enterprise

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Cash is Key Cut cash flow to the bone now

  • Make the tough decisions about what is absolutely essential to survive
  • Once you make the cuts, if you have less than 12 months of cash, find additional funding
    • Revisit current funders and get loans, grants, or new funding
    • Search out new sources of funds from individuals, companies, and other organizations

There is sand in the gears of everything Many decisions and actions will be slowed or suspended indefinitely

  • Everyone in the ecosystem is hammered and facing the same hard choices you are—that includes your funders, suppliers, and partners
  • Systems that support your supply chain and partnering will be traumatized and will not function smoothly if at all
  • Consider if it makes sense to change your business model to fit the new situation and the realities of your cash flow

Compassionate transparency to your people is a top priority Clear, transparent communication to staff, funders, suppliers, and partners is essential

  • Tell the tough truths about the situation even when it is not good news
  • Communicate often and become a source valued information

Take care of your people Support their physical, financial, and mental health

  • Listen, talk, communicate in large and small groups and one-on-one
  • Generate creative short-term solutions to help people survive— help find paid or unpaid jobs that create value and make them feel useful
  • Build connections of support in your ecosystem
    • Get people to share ideas on how to help each other
    • Connect the dots so anyone in your ecosystem that can help others gets connected to those that need help

The bottom line for entrepreneurs: shift immediately into survival mode and help your staff

Download the Survival Guide for Social Enterprises Checklist PDF

For additional resources, webinars, and opportunites please visit millersocent.org/covid19

Author

  • Miller Center for Global Impact

    For nearly 30 years, Miller Center for Global Impact has been a leader in advancing social entrepreneurship to end poverty and protect the planet. With a focus on climate resilience and women’s economic power, Miller Center accelerates social enterprises aligned with the UN Sustainable Development Goals. Based at Santa Clara University, the center blends the innovation of Silicon Valley with a deep commitment to social justice and global impact. Miller Center has supported more than 1,500 social enterprises across over 100 countries.